With its strong flavor and fiery aftertaste, Kweichow Moutai isn’t for everyone. With prices for vintage bottles of the liquor spiraling upwards, it’s now for even fewer people.
On Sunday, at an auction hosted by Chinese auction house Beijing Googut Auction Co., 540 milliliter bottles of Moutai produced in the 1980s sold for between 60,000 yuan ($9,700) and 70,000 yuan ($11,300).
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