Kujira Ryukyu 20 Year Old Is An Import Rice Whisky Potentially Worth Hunting Down
Japanese rice whisky, as we’ve spoken to in the past, is a curious little category that is finding some...
When Will Baijiu Become Mainstream?
Baijiu is the world’s most consumed liquor by volume — by far. A consulting agency, Brand Finance, recently released a...
5 Chinese Brands Rank Among World’s Most Valuable Spirits Brands
Leading independent branded business valuation and strategy consultancy, Brand Finance, has produced its ‘Spirits 50’ report, which details the...
How to Drink Baijiu
Baijiu is a kind of alcohol native and revered by the Chinese people. On the contrary, it is one of...
Baijiu Is the Liquor You Need to Know
If there’s one stop that stands out along Jordan Porter’s top-rated Chengdu Classics tour—aside from a heavily spiced, and deeply savory,...
Can Baijiu, China’s sorghum firewater, Go Global?
Distillers at Kweichow Moutai, the world’s most valuable alcoholic-drinks firm, like to tell an old story about their company’s first...
What is Baijiu and Why is it The Hottest New Spirit to Try in 2019?
If you lately happen upon baijiu (pronounced BUY-joe) as a cocktail ingredient at your favorite hot spot, take note. The latest...
Baijiu Beckons – What Experts Predict What You Will Be Drinking in 2019
Beverage trends, much like the food trends that they complement, are often ephemeral — today’s beverage of choice may...
China’s first Baijiu sommelier class shows ambitions
The culture of drinking Baijiu, which translates to white alcohol, runs deep in China. Now the country is taking...
Chinese baijiu market dominates the world’s most valuable spirits list once again, Moutai retains top spot.
In the 2018 Brand Finance Spirits 50 report, Moutai grew by 73%, followed by Wuliangye baijiu, which was also the fastest-growing...
It’s time YOU tried Baijiu! Chinese spirit tipped to go stratospheric in the UK in 2019.
Mulled wine has long been Brits’ festive tipple of choice, but there’s a new contender on the drinks scene...
China Training Sommelier Army for Global Battle to Make Baijiu the New Whisky
China’s mission to protect its economy now includes a college where students study booze. The US$58 million school –...