With a growing Chinese population in the US, CNS sees and seizes the opportunity to bring the first Chinese Baijiu drinks from Taiwan to the Los Angeles Market.
CNS obtains rights to import Kwiechow Moutai Liquor. A spirit served to all top US Presidents when visiting China, this brand has become the most valuable liquor brand in the world starting in 2015.
Top Baijiu brands begin to focus efforts on spreading Baijiu to the Western markets.
New non-traditional Baijiu brands such as Bye Joe, VINN and HKB find their way into the US market.
Baijiu category finds a new home in an increasing number of US Wholesaler portfolios. Along with Total Wine retail chain, baijiu has established itself as a legitimate and growing spirit category in the West.
2016: First Ever Baijiu Cocktail Competition Held in Los Angels
2017: Wold Baijiu Day Established to Spread Popularity
2019: Three CNS Brands Named Amongst Top 5 Most Valuable Spirits in World
US Sales Popularity
Baijiu is beginning to hit an inflection point in the US Market in 2018. With minimal distribution in the past in non Asian markets, 2018, saw Baijiu products arrive in Whole foods, Total Wine, Costco and Bevmo.
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