It’s time YOU tried Baijiu! Chinese spirit tipped to go stratospheric in the UK in 2019.
Mulled wine has long been Brits’ festive tipple of choice, but there’s a new contender on the drinks scene – and it’s not for the faint-hearted.
High-proof Chinese spirit baijiu – which has a ‘polarising’ savoury flavour – has been tipped to take the UK by storm according to industry experts.
The International Wine & Spirit Competition (IWSC) who have announced the key drinks trends of the year, and baijiu is near the top of the list.
Brits may be surprised to hear that baijiu, a pungent spirit made from fermented sorghum grain, is in fact the world’s biggest-selling alcoholic drink.
Making up 99.6 per cent of the Chinese spirits market the potent, high-alcohol white spirit has been rocketing in quality in recent years and the IWSC’s medal tally has shown a corresponding rise.